Portfolios
Sexual Assault Prevention & Counseling Center: Building Awareness, Offering Hope
Dana Robertson helped the Sexual Assault Prevention & Counseling Center clarify their message, refresh their visual identity, and build a community ambassador strategy—growing awareness of vital crisis and counseling services in Lancaster County.
Lancaster County Chooses Love: Digital Home for Community
Lancaster County Chooses Love partnered with Dana Robertson to create a welcoming online home, connecting the LGBTQ+ community to affirming resources, joyful events, and safe spaces across the county.
HeyJinx! Design: A Brand As Playful As Its Founder
Dana Robertson helped HeyJinx! Design transform its outdated brand and website into a vibrant, personality-packed platform—reflecting founder Paige Durborow’s playful energy and creative vision.
PA Health Advocates
Through an approachable and relatable brand strategy, I helped Josh Brooker grow his personal credibility to drive new leads and increasing visibility in the complex health insurance space.
MiLHO Initiative Building a Brand That Connects and Scales
MIHLO founder Helen Fosam had a powerful mission but struggled to connect with her audience. Through brand discovery and audience research, we realigned MIHLO’s messaging and strategy to reach frontline physicians in Africa, increasing engagement and expanding impact.
Chenel Trevellini: Reframing Expertise Through Brand
When Chenel Trevellini set out to grow her mentorship platform, we uncovered a bigger story—her leadership in wound care innovation. Together, we aligned her brand to reflect both clinical authority and human connection, positioning her as a trusted voice in healthcare.